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To my wife,
Back in 1992 I thought it'd be a brilliant idea to introduce 'Crystal Pepsi' to the world. It didn't taste especially good, and people quickly caught on to the fact that clarity didn't necessarily equate to purity and healthy living. The brand was a spectacular failure, but I survived unscathed. The only really bad thing about the entire ordeal was my son's friends prank calling our home and accusing me of being a homosexual. I still don't know what that was all about.


From David C. Novak
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